**Children & Families Proposition // Virgin Atlantic // 2024 - Current**
As part of Virgin Atlantic’s mission to deliver brilliantly different travel, I led the design of a new proposition focused on children and families. Central to this was the creation of Wilbur and Orville; two hand-illustrated characters I designed to capture the imagination of younger travellers while reflecting the airline’s core values. I developed a cohesive brand identity for the characters, ensuring their design, personalities, and storytelling aligned with our five key pillars. Crafted with versatility in mind, Wilbur and Orville come to life across a range of touchpoints, reinforcing Virgin Atlantic’s commitment to inclusive, memorable journeys for all.

**Christmas Sweatshirt // Virgin Atlantic // 2024**
I had the exciting opportunity to design the 2024 Virgin Atlantic Christmas sweatshirt, drawing inspiration from the iconic Virgin sweatshirt famously worn by Princess Diana. The "Fly Atlantic" script captured a timeless look, while the festive design features a playful twist: Santa in a sleigh soaring through the clouds, with a nod to Virgin’s spirit of adventure and travel. It was a perfect blend of holiday cheer and aviation flair, making it a truly special design for the season.

MERGENT BY FTSE RUSSELLAMERICAN LIBRARY ASSOCIATION ANNUAL & MIDWINTER TRADESHOWS - CHICAGO & DENVER PUBLIC LIBRARY ASSOCIATION ANNUAL TRADESHOW - PHILADELPHIAMergent is a leading provider of business and financial information on public and… — Mergent by FTSE Russell

American Library Association Annual & Midwinter Tradeshows | Chicago & Denver
Public Library Association Annual Tradeshow | Philadelphia
Mergent is a leading provider of business and financial information on public and private companies globally. In November 2016, Mergent, Inc. was acquired by The London Stock Exchange Group and became Mergent by FTSE Russell. I have been working closely with Mergent since late 2015; understanding, learning and most importantly enjoying the evolution of their company as a leader of business and financial data. Their desire to fulfill and effectuate more creative outlets has allowed me to design in more exploratory ways in bridging the gap between the layperson demographic and Mergent's economic realm.
The ALA Conference is presented by the American Library Association, the oldest and largest library association in the world. Mergent by FTSE Russell is a regular exhibitor at the biggest Librarian Conferences around the US. Their booths host various product demos, discussions, networking cocktail hours and trivia games. These events are a great platform for the company to engage with clients and prospects and introduce upcoming products.
***2D & Digital Design***
**Illustrated Posters** • Emailed Prospect Invites • Printed Prospect Mailers • Post-show Emails Social Media Graphics • Gift Buttons /Mugs • Gift Packaging • Pull Up Banners • Employee Itinerary Packages • Booth Signage • Promo Items • Client Gifts • Digital & Print Advertisements • Social Media Graphics • Email Blasts • Newsletters • Packaging Design • Web Banners

GRAHAM ST PUB & PATIOGraham St Pub & Patio is new rooftop bar located in Uptown Charlotte, NC. The ownership group for Graham St Pub & Patio (& Caswell Station) came to us in late 2016 after having acquired a vacant space in Uptown C… — **Graham St Pub & Patio | Charlotte, NC USA**
Graham St Pub & Patio is a rooftop bar located in Uptown Charlotte, NC. The ownership group for Graham St Pub & Patio (& sister restaurant Caswell Station) came to us in late 2016 after having acquired a vacant space in Uptown Charlotte, NC that featured an incredible view of the city skyline and Charlotte Knights baseball stadium. The intent behind the creative brief was to manifest an excitement for this new, superbly located rooftop venue.
***Print & Digital Design***
**Mural Illustration** • Collateral Creation • Menu Design • Flyers • Event Signage • Event Invites • Table Tents • Digital Advertisements • Social Media Graphics • Business Cards • Style & Brand Guidelines • Event & Specials Posters

Rooftop Mural DesignIn preparation for Graham St's highly anticipated summer opening, I was asked to design a 40ft x 10ft mural for the backdrop of the rooftop bar. Other than requests to capture the Charlotte skyline in it’s entirety, the creative … — ***Rooftop Mural Design***
In preparation for Graham St's highly anticipated summer opening, I was asked to design a 40ft x 10ft mural for the backdrop of the rooftop bar. Other than requests to capture the Charlotte skyline in it’s entirety, the creative brief was relatively open and I was allowed to have a lot of creative freedom in designing this piece from scratch.

THE UNKNOWN BREWING CO.The Unknown Brewing Co. expressed their desire to fulfill and effectuate more creative outlets through guerrilla marketing. This 'Queen playing card' sticker I designed , plays on Charlotte's 'Queen City' nickname, Unknown's q… — **The Unknown Brewing CO. | Charlotte, NC USA**
The Unknown Brewing Co. expressed their desire to fulfill and effectuate more creative outlets through guerrilla marketing. This 'Queen playing card' sticker I designed , plays on Charlotte's 'Queen City' nickname, Unknown's question mark logo icon, beer/hops references and elements specific to the city : skyline, honeycomb patterns symbolic to the NBA Charlotte Hornets, a Cameron Newton NFL Panthers jersey and the city's crown icon.
***2D & Digital Design***
**Guerilla Marketing Stickers** • Social Graphics

Craft City Social Club | Sheraton Hotel | Charlotte, NC USA

Craft City Social Club introduces an energetic and engaging social hub, bridging the gap between outdoor poolscape and indoor adult playground. An already established brand and well frequented bar and lounge, CCSC was looking for a fresh revitalization before the highly anticipated summer pool/bar season in Charlotte, NC. A new illustrative graphic look was conceptualized, alongside social event graphics and corresponding digital and print material to strengthen the brand's buoyant personality.

2D & Digital Design

On Brand Illustrations • Collateral Creation • Menu Design • Flyers • Event Signage • Event Invites • Table Tents • Digital Advertisements • Social Media Graphics • Event & Specials Posters • Coupon Cards • Snapchat Geofilters